SXSWi 2010 – Content Strategy
We’re half way through SXSW 2010 and, outside of a couple of flops, it’s been an excellent line-up. There have been so many solid topics on the schedule that it’s made it difficult to choose how I wanted to split my time.
Storyboarding Interactive Experiences
A few months ago I attended a local AIGA Salon here in DC where we discussed the topic of storyboarding for dynamic and interactive media. The discussion was insightful and meaningful – covering the new challenges that we face as designers and artists when it comes to creating interactive experiences.
Understanding the Interactive Audience: Audience Types
A couple of weeks ago, I discussed the need to better understand the interactive audience. In this post I will elaborate on the understanding of “audience types” and the need to move away from the traditional categories in which we tend to bucket our audiences.
Understanding the Interactive Audience
I just got home earlier today after attending the second and final day of the Interact 2008 Conference here in Washington, DC. Overall I thought it was an interesting conference, but I’m going to hold off on my opinions for a later post. I will say that it’s good to finally see this type of event in the DC area. It’s been a much needed conference, and for some reason DC doesn’t get enough consideration as a venue from the interactive industry unless it’s directly related to Government. So Much Interactive. So Many Buzzwords. There were some excellent proofs of concept from the interactive space, but there was still a bit of a disconnect in the message when it came to the thread that tied those successes together. The convention moved into the different topics and paradigms within web and [...]
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